Bi-fold DVD packaging for the documentary on Ruthie the Duck Girl, a colorful and eclectic French Quarter icon, captures her vibrant spirit and unique story. Through playful typography and whimsical photo treatments, the design evokes the energy and charm of Ruthie's character, enticing viewers to delve into her fascinating world.
This collection presents designs for the New Orleans Burlesque Festival, highlighting show programs and posters. Through the use of elegant typography and seductive imagery, infused with a hint of vintage glamour and contemporary style, the designs capture the excitement and allure of this iconic event.
Design work for the alternative weekly Gambit encompassed covers, front-of-book, layouts, and advertisements. Rooted in the city’s spirit and addressing its issues, the designs resonate with the pulse of the community, engaging readers with authenticity and relevance.
Press Club of New Orleans: 1st Place Editorial / Layout Design (2011)
As the Design Director for Artvoices Magazine from 2008 to 2012, I led the development of the magazine's original masthead and visual identity, ensuring consistency across all pages, covers, and collateral. With a focus on contemporary aesthetics, I curated and executed designs that embodied the magazine's ethos, enhancing its standing in the art world and adapting to the evolving landscape of the industry during those years.
A collection of logos representing diverse industries, each contributing to a cohesive branding narrative. From sleek and modern to bold and playful, my goal is to infuse every logo with personality and purpose.
Taking the helm as Design Director for Sugar Journal in 2018, I led a transformative redesign of the magazine in 2020. Overseeing the visual aspects, including covers, all pages, collateral materials, and promotional assets, I applied strategic design principles to effectively convey the latest industry insights and trends. This effort aimed to elevate the magazine's influence and resonance within the sugar industry community.
Facebook ad campaign for a Ford dealership that strategically employs visually compelling designs to distinguish itself from competitors. By leveraging bold aesthetics and captivating typography, the campaign was succesful in attracting new buyers in a competitve industry.
As the lead designer for a sophisticated, high-end hair salon website, I integrated the sensibilities of both the salon and Aveda, its affiliated brand, reflecting the luxurious services and ambiance. The Imaginal Marketing Group's web team expertly managed coding and UX, collaborating with me to create a seamless platform that delivered a captivating user experience.
As the lead designer for the Mixology Salon Spa website, which hseamlessly blends beauty and cocktails inspired by Aveda products, I curated a design that radiates a spirited, vibrant atmosphere while prioritizing user-friendliness. The bold and colorful layout features carousels presenting both cocktails and salon services. Working alongside the Imaginal Marketing Group’s web team, we orchestrated a platform, ensuring visitors an engaging user experience.
I was commissioned by Wisznia Architects to design a book showcasing the contemporary art collection featured in their revitalization of the historic Saratoga building. This comprehensive volume features each distinctive piece alongside the artist’s biography, accompanied by insightful essays providing context and depth to the collection as a whole. I aimed to encapsulate the essence of the Saratoga's artistic journey, ensuring that the book serves as a seamless companion to the physical collection, spanning its 102 pages with meticulous attention to detail.
I was commissioned to design merchandise inspired by the legendary Hummingbird Hotel, a cherished dive hotel and diner in New Orleans. The client sought to raise funding for a documentary on the establishment, named after the old train line that passed through the city from the 1940s to the 1960s. Drawing from this rich history, I crafted designs that pay homage to the Hummingbird's colorful past and unique charm. These pieces offer supporters a tangible way to contribute to preserving the hotel's legacy while honoring its origins.
A diverse range of projects spanning various clients, from a kids’ summer camp to a burlesque troop, that I’ve worked on over the years.
